Start by allowing 1 cup of unsalted butter to sit at room temperature for about 30 minutes until it becomes soft and spreadable.

In a mixing bowl, combine the softened butter with 1/2 cup of honey and blend for about 2–3 minutes until light and fluffy.

Roughly chop 1/2 cup of dried cranberries and gently fold them into the honey-butter mixture using a spatula for about a minute.

If desired, stir in the zest of one orange and a pinch of salt, mixing for another 1–2 minutes until well integrated.

Transfer the mixture into a serving dish or shape it into a log using parchment paper. Chill in the refrigerator for about 30 minutes if a firmer texture is preferred.

Serve immediately with warm biscuits, rolls, or toast during your holiday brunch.